According to @KookCapitalLLC, the trend of influencers getting paid to troll and shitpost on social media platforms is driving engagement with meme coins and speculative crypto assets (source: Twitter/@KookCapitalLLC, May 24, 2025). This monetization model fuels trading volatility and liquidity in meme coin ecosystems, as paid content amplifies hype and rapid price action. Traders should monitor social sentiment and influencer-driven campaigns for short-term trading opportunities, especially on platforms where viral posts can impact token prices.