According to God of Prompt on X, users can now configure Anthropic's Claude to emulate decision frameworks of figures like Jeff Bezos, Naval Ravikant, and Alex Hormozi, adapting the model’s reasoning to a user’s specific business context. As reported by the post, the activation involves prompting Claude with a role profile (e.g., customer obsession and working backwards for Bezos; leverage and asymmetry for Naval; offer creation and value ladders for Hormozi) and instructing it to apply those principles to the user’s situation. According to the tweet, this coaching pattern enables structured analysis for growth levers, offer design, and customer acquisition without custom fine-tuning, creating immediate opportunities for founders and operators to run strategy sprints, write PRFAQ-style product briefs, or validate pricing and positioning through simulated expert reviews. While the post describes a prompt-based capability rather than a new product feature, the method aligns with Anthropic’s support for system prompts and role conditioning, which can reduce consulting costs and accelerate go-to-market experiments, as reported by the X thread by God of Prompt.