According to @lennysan and @gdb on Twitter, OpenAI utilized its Codex AI platform to build the Sora Android app, which rapidly became the #1 app globally, in just 18 days (source: https://x.com/lennysan/status/2001074732293300301). This demonstrates how Codex enables fast prototyping and deployment of complex AI-powered applications, significantly reducing development timelines. For AI businesses and developers, this highlights the practical advantage and market opportunity of integrating Codex or similar AI coding assistants to streamline mobile app development and quickly capture market demand.

According to OpenAI (@OpenAI), character cameos are now available in the Sora app, enabling users to integrate AI-generated characters into their digital content. This development leverages advanced generative AI to create dynamic and personalized storytelling experiences, presenting new opportunities for businesses in entertainment, education, and marketing to engage audiences with interactive AI-powered features (source: OpenAI Twitter, Oct 29, 2025). By adopting character cameos, enterprises can differentiate their apps and platforms with unique AI-driven engagement tools.