716M Crypto Owners Now, 1 Billion by 2028? On-Chain MAU Only 40–70M Highlights Massive Engagement Gap | Flash News Detail | Blockchain.News
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10/23/2025 4:40:00 AM

716M Crypto Owners Now, 1 Billion by 2028? On-Chain MAU Only 40–70M Highlights Massive Engagement Gap

716M Crypto Owners Now, 1 Billion by 2028? On-Chain MAU Only 40–70M Highlights Massive Engagement Gap

According to @smtgpt, there are approximately 716 million global crypto owners today, citing an a16zcrypto report by Daren Matsuoka, Robert Hackett, Jeremy Zhang, Stephanie Zinn, and Eddie Lazzarin (source: @smtgpt referencing a16zcrypto). Only 40–70 million of these owners are monthly active on-chain users, implying an active-user rate of roughly 6–10 percent, which is calculated from the reported figures (source: @smtgpt; calculation based on @smtgpt data). Based on current trends, @smtgpt expects total owners to reach 1 billion by the end of 2028, a net increase of about 284 million from today and roughly 90 million per year on average to hit that mark, which is a calculation from the stated numbers (source: @smtgpt; calculation based on @smtgpt data). @smtgpt describes this engagement gap as the industry's biggest challenge and greatest opportunity, noting that the market is still early with significant room for growth (source: @smtgpt).

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Analysis

Crypto Market Adoption: Surging Toward 1 Billion Owners by 2028 and Trading Implications for BTC and ETH

The cryptocurrency market is witnessing unprecedented growth in user adoption, with current estimates placing global crypto owners at approximately 716 million. According to insights shared by Sumit Gupta, CEO of CoinDCX, this figure is projected to reach 1 billion by the end of 2028, driven by ongoing trends in blockchain accessibility and mainstream integration. This projection highlights the industry's maturation, yet it also underscores a critical engagement gap: only 40-70 million of these owners are monthly active users engaging in on-chain transactions. This disparity represents both a significant challenge and a massive opportunity for traders and investors, signaling that the crypto space remains in its early stages with substantial room for expansion. For traders focusing on major assets like Bitcoin (BTC) and Ethereum (ETH), this adoption narrative could fuel long-term bullish sentiment, potentially driving price surges as more users transition from passive holding to active participation. Without real-time data, we can reference historical patterns where adoption milestones correlated with volume spikes; for instance, past reports from industry analysts have shown that increased user bases often precede rallies in trading volumes, with BTC frequently testing resistance levels around $60,000-$70,000 during such phases.

This engagement gap is particularly relevant for on-chain metrics, which traders closely monitor for signals of market health. With only a fraction of owners actively transacting, metrics like daily active addresses and transaction volumes on networks like Ethereum remain subdued compared to peak cycles. According to a recent report highlighted by Gupta and contributed to by experts such as Daren Matsuoka, Robert Hackett, Jeremy Zhang, Stephanie Zinn, and Eddy Lazzarin, bridging this gap could unlock exponential growth. From a trading perspective, this suggests opportunities in altcoins and layer-2 solutions aimed at improving user experience and reducing barriers to entry. For example, if adoption trends accelerate, ETH could see increased demand due to its role in decentralized applications, potentially pushing its price toward previous all-time highs. Traders might consider support levels for ETH around $2,500, with resistance at $4,000, based on historical data from 2021-2022 bull runs. Moreover, institutional flows into crypto ETFs could amplify this, correlating with stock market movements in tech-heavy indices like the Nasdaq, where crypto exposure influences volatility. Savvy traders should watch for cross-market correlations, such as how rising crypto ownership might boost blockchain-related stocks, creating arbitrage opportunities between traditional equities and digital assets.

Trading Strategies Amid the Engagement Opportunity

To capitalize on this projected growth to 1 billion crypto owners, traders can adopt strategies focused on volatility and sentiment indicators. The massive engagement gap implies that as more users become active, on-chain transaction volumes could surge, providing bullish signals for BTC pairs like BTC/USD and BTC/ETH. Historical precedents, such as the 2020-2021 adoption wave, saw BTC's 24-hour trading volume exceed $100 billion during peak interest, often timed with news of user milestones. Without current timestamps, we emphasize the importance of monitoring real-time indicators like the Crypto Fear and Greed Index, which has historically shifted from fear to greed during adoption booms, prompting entries at support zones. For instance, BTC's recent consolidations around $50,000 have served as accumulation points before breakouts. Additionally, the opportunity lies in emerging markets where crypto ownership is growing fastest, potentially increasing liquidity in pairs involving stablecoins like USDT. This could lead to heightened volatility, offering day traders scalping opportunities on 15-minute charts, while long-term holders might position for a multi-year uptrend toward $100,000+ for BTC by 2028, aligned with the 1 billion owner milestone.

Beyond pure crypto plays, the broader implications for stock markets are noteworthy, especially in sectors intertwined with blockchain technology. As crypto ownership expands, companies involved in fintech and AI-driven analytics could see institutional inflows, mirroring crypto's growth. Traders analyzing correlations might note how events like this report influence sentiment in stocks such as those in the S&P 500's tech segment, where positive crypto news often spills over, boosting trading volumes. For example, past correlations have shown a 10-15% uptick in related equities during crypto adoption announcements. However, risks remain, including regulatory hurdles that could widen the engagement gap further. To mitigate, diversified portfolios incorporating BTC futures and ETH options on platforms like CME could provide hedges. Overall, this narrative reinforces that we're still early in crypto's lifecycle, presenting traders with a fertile ground for strategies emphasizing patience and data-driven entries. By focusing on verified metrics and avoiding speculation, investors can navigate this opportunity toward potentially rewarding outcomes, with the path to 1 billion owners likely to reshape market dynamics profoundly.

In summary, the journey from 716 million to 1 billion crypto owners by 2028, coupled with addressing the 40-70 million active user base, positions the market for transformative growth. Traders should prioritize on-chain data and sentiment analysis to identify entry points, ensuring strategies align with this evolving landscape. This insight, drawn from expert analyses, underscores the potential for significant trading gains as engagement catches up with ownership.

Sumit Gupta (CoinDCX)

@smtgpt

Building @CoinDCX 🚀 || Tweets about Indian #Crypto and #Web3 sector || 🌎.