According to Mark Cuban, he proposes a short-term response to ACA premium subsidies by allocating $100 per month into a Health Savings Account restricted to Direct Primary Care subscriptions, with the remaining expected subsidies applied to insurance premiums. Source: Mark Cuban on X, Nov 23, 2025. He states that having Direct Primary Care should lower plan costs, which should allow premiums to be lowered rather than raised. Source: Mark Cuban on X, Nov 23, 2025. Cuban directed the idea to Senators Rick Scott, Ron Johnson, Bill Cassidy, and John Kennedy, positioning the suggestion within ongoing ACA premium subsidy discussions that directly target premium-setting for marketplace plans. Source: Mark Cuban on X, Nov 23, 2025.

According to @mcuban, a short-term response he proposes is to allocate $100 per month from ACA premium subsidies into a Health Savings Account that can only be used for a Direct Primary Care monthly subscription, with the remainder of subsidies continuing to fund premiums, source: @mcuban on X, Nov 23, 2025, https://twitter.com/mcuban/status/1992624954160906362. According to @mcuban, he argues that having DPC should lower the plan’s cost, which should allow premiums to be lowered rather than raised, source: @mcuban on X, Nov 23, 2025, https://twitter.com/mcuban/status/1992624954160906362. According to @mcuban, he sought feedback and tagged Senators Rick Scott, Bill Cassidy, and Josh Hawley, signaling an appeal for policymaker input on this subsidy-to-HSA DPC structure, source: @mcuban on X, Nov 23, 2025, https://twitter.com/mcuban/status/1992624954160906362.