According to @EricBalchunas, the number of first-time ETF issuers set a new record for the third consecutive year, driven by large flows into ETFs, source: @EricBalchunas on X, January 13, 2026. He states that big flows attract issuers and product innovation, which then bring more flows and additional issuers, forming an upward spiral, source: @EricBalchunas on X, January 13, 2026. Traders, including those focused on crypto-linked ETFs, can use this flows-innovation cycle as context to monitor issuer launches, product rollouts, and asset flows across the ETF market, source: @EricBalchunas on X, January 13, 2026.

According to Balaji (@balajis), the imposition of US tariffs will not significantly impact Chinese exports as most are not directed towards the US. The key for other markets to compete is by producing better and/or cheaper products than China. This suggests that traders should focus on market diversification and product innovation strategies rather than relying solely on tariff impacts.