According to @OpenAI, an AMA will be held on Reddit featuring core members behind recent AI product launches such as AgentKit, Apps SDK, Sora 2 in the API, GPT-5 Pro in the API, and Codex. This event offers AI developers and businesses an opportunity to gain direct insights into advanced developer tools and APIs, understand integration strategies, and explore new monetization avenues. The AMA is scheduled for October 9, 2025, at 11 AM PT, providing practical knowledge on leveraging OpenAI’s latest technologies for real-world applications and business growth (source: @OpenAI on Twitter, Reddit AMA announcement).

According to Greg Brockman (@gdb), Sora 2 has been integrated into the API and is now being used by Mattel to enable instant transformation of sketches into toy concepts. This application demonstrates a significant advancement in AI-driven product design, streamlining the toy development process and reducing time-to-market. The use of Sora 2 allows designers to rapidly prototype and iterate on ideas, unlocking new efficiencies and creative possibilities in the toy industry (source: Greg Brockman on Twitter). This trend highlights practical opportunities for businesses to leverage generative AI for faster product innovation and enhanced competitiveness.