According to @jessepollak, he called for builders to join @antoniogm to rebuild 10x better, transparent, open ads onchain on Base and linked to the original post for details, source: @jessepollak on X, Nov 24, 2025; x.com/antoniogm/status/1992977504420647172. For trading relevance, traders tracking Base ecosystem developments can record this as a new onchain advertising initiative to monitor for follow-up implementation updates, source: @jessepollak on X, Nov 24, 2025.