connected TV advertising Flash News List | Blockchain.News
Flash News List

List of Flash News about connected TV advertising

Time Details
18:30
YouTube Uses AI to Sharpen Low-Resolution TV Videos: Trading Watch on Alphabet (GOOGL) and CTV Ad Momentum

According to @business, YouTube will use artificial intelligence to improve the visual clarity of many low-resolution videos when viewed on TV screens, indicating a new consumer streaming deployment of AI at scale (source: Bloomberg/@business). Traders may watch Alphabet Inc. (GOOGL, GOOG) for sentiment as enhancements to YouTube’s connected TV experience can influence engagement and CTV ad monetization; the post did not disclose rollout timing, coverage, or financial impact (source: Bloomberg/@business). The update specifically targets TV screens, pointing the impact toward connected TV inventory rather than mobile/desktop, which frames the trading read-through toward CTV-exposed revenue streams (source: Bloomberg/@business). No cryptocurrencies were mentioned; any effect on BTC, ETH, or AI-themed tokens would be indirect via broader AI-risk sentiment and is not addressed in the report (source: Bloomberg/@business).

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2025-06-16
04:06
Amazon Ads and Roku Announce Strategic Partnership: Exclusive Amazon DSP Access Boosts CTV Reach for $AMZN and $ROKU

According to StockMKTNewz, Amazon Ads (AMZN) and Roku (ROKU) have unveiled a new integration that grants advertisers exclusive access to the largest authenticated connected TV (CTV) footprint in the United States through Amazon DSP. This collaboration is expected to strengthen both companies' positions in the digital advertising market, increase ad inventory liquidity, and potentially improve revenue streams. Crypto traders should monitor this deal for its potential impact on digital advertising tokens and blockchain-based ad tech, as increased CTV ad volumes may drive further development in crypto-powered advertising platforms. Source: StockMKTNewz on Twitter, June 16, 2025.

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