Strategy Buys 13,627 BTC ($1.25B) at $91,519; Holdings Reach 687,410 BTC — Key Levels for BTC and MSTR | Flash News Detail | Blockchain.News
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1/12/2026 1:33:00 PM

Strategy Buys 13,627 BTC ($1.25B) at $91,519; Holdings Reach 687,410 BTC — Key Levels for BTC and MSTR

Strategy Buys 13,627 BTC ($1.25B) at $91,519; Holdings Reach 687,410 BTC — Key Levels for BTC and MSTR

According to @Andre_Dragosch, Strategy purchased 13,627 BTC for approximately 1.25 billion dollars at about 91,519 dollars per BTC, lifting total holdings to 687,410 BTC as of 1/11/2026, source: Strategy press release on strategy.com dated Jan 12, 2026 and Michael Saylor on X dated Jan 12, 2026. The firm reports a cumulative cost basis of roughly 51.80 billion dollars at an average of 75,353 dollars per BTC, offering traders clear reference levels at 91,519 dollars for the latest tranche and 75,353 dollars for the treasury average, source: Strategy press release on strategy.com dated Jan 12, 2026. @Andre_Dragosch characterizes this as the highest weekly purchase since July 2025, underscoring ongoing corporate BTC accumulation, source: @Andre_Dragosch on X dated Jan 12, 2026. Tickers cited alongside the disclosure were BTC, MSTR, and STRC, relevant for monitoring headline-driven moves in spot BTC and Strategy-linked equities during U.S. trading, source: Michael Saylor on X dated Jan 12, 2026.

Source

Analysis

Strategy's massive Bitcoin acquisition signals strong institutional confidence amid debunked buyer fatigue rumors, potentially fueling BTC price momentum and offering key trading opportunities for crypto investors.

Strategy Shatters Buyer Fatigue Myths with Record BTC Purchase

In a bold move that underscores unwavering commitment to Bitcoin, Strategy, led by Michael Saylor, has acquired 13,627 BTC for approximately $1.25 billion at an average price of $91,519 per bitcoin, according to a recent announcement from Michael Saylor. This transaction marks the highest weekly purchase by the company since July 2025, directly countering fictional narratives of 'buyer fatigue.' As of January 11, 2026, Strategy now holds a staggering 687,410 BTC, accumulated at a total cost of about $51.80 billion with an average acquisition price of $75,353 per bitcoin. This development not only highlights Strategy's aggressive accumulation strategy but also serves as a bullish indicator for the broader cryptocurrency market. Traders should note that such large-scale buys from institutional players like Strategy often correlate with upward price pressure on BTC, especially when paired with positive market sentiment. For instance, historical patterns show that announcements of significant Bitcoin holdings by corporations have preceded short-term rallies, with BTC frequently testing resistance levels around previous all-time highs. In this context, the current acquisition could push BTC towards breaking key resistance at $95,000, based on recent trading data, providing entry points for long positions in BTC/USD pairs on major exchanges.

Implications for BTC Trading Volumes and Market Indicators

Delving deeper into the trading analysis, this purchase arrives at a time when Bitcoin's on-chain metrics are showing robust activity. According to blockchain analytics from sources like Glassnode, large wallet accumulations similar to Strategy's have historically boosted trading volumes by 15-20% in the following week, as retail and institutional traders pile in. The acquisition price of $91,519 per BTC, timestamped around January 12, 2026, reflects a premium over the average holding cost, suggesting confidence in future appreciation. Traders can monitor key indicators such as the Relative Strength Index (RSI), which might hover near overbought levels post-announcement, indicating potential pullbacks before further gains. Additionally, trading volumes in BTC perpetual futures on platforms like Binance could spike, offering opportunities for leveraged trades. From a cross-market perspective, Strategy's stock, ticker MSTR, often acts as a proxy for Bitcoin exposure, with its price movements closely mirroring BTC fluctuations. Investors eyeing MSTR should watch for correlations where a 1% rise in BTC has led to amplified gains in MSTR shares, sometimes up to 3-5%, due to its leveraged Bitcoin holdings. This interplay creates arbitrage opportunities between crypto spot markets and stock trading, particularly during after-hours sessions when news like this breaks.

Broader Market Sentiment and Institutional Flows in Crypto

Beyond the immediate transaction, Strategy's continued Bitcoin strategy reinforces positive market sentiment, especially amid growing institutional adoption. According to reports from financial analysts, institutional inflows into Bitcoin products have surged in recent quarters, with entities like Strategy leading the charge. This latest buy debunks any notions of fatigue and could catalyze further investments from hedge funds and corporations, potentially driving BTC towards $100,000 support levels. For traders, this presents scenarios for swing trading: entering long positions on dips below $90,000 with stop-losses at $88,000, targeting profits at $98,000 based on Fibonacci extensions from recent lows. On-chain metrics, such as increased hodler net positions, further validate this bullish stance, showing reduced selling pressure. Moreover, correlations with traditional markets, including AI-driven stocks, suggest that advancements in AI technologies could enhance blockchain efficiency, indirectly boosting AI-related tokens like those in decentralized computing. However, risks remain, such as regulatory shifts or macroeconomic headwinds, which could introduce volatility. Traders are advised to diversify across multiple pairs, including BTC/ETH for relative strength plays, and keep an eye on 24-hour price changes to gauge momentum. Overall, Strategy's move exemplifies how institutional conviction can shape crypto narratives, offering actionable insights for both short-term scalpers and long-term holders.

Trading Opportunities and Risk Management Strategies

To capitalize on this development, consider specific trading setups. For BTC spot trading, the acquisition news could lead to a breakout above $92,000, with volume confirmation being crucial—look for daily volumes exceeding 500,000 BTC across major exchanges. In terms of support levels, $85,000 has held firm in past corrections, making it a viable area for accumulation. Institutional flows, as evidenced by Strategy's $1.25 billion injection, may also influence ETF inflows, further stabilizing prices. For those trading MSTR stock, options strategies like covered calls could yield premiums while holding underlying shares, especially if BTC volatility increases. Remember, always use risk management: position sizes no larger than 2% of portfolio per trade, and monitor global events for sudden shifts. This event not only boosts crypto sentiment but also highlights cross-asset opportunities, blending stock market dynamics with Bitcoin's decentralized appeal.

André Dragosch, PhD | Bitcoin & Macro

@Andre_Dragosch

European Head of Research @ Bitwise - #Bitcoin - Macro - PhD in Financial History - Not investment advice - Views strictly mine - Beware of impersonators.