Search Results for "advertising"
Sky, O2, And Unilever Enter Blockchain Project for Digital Advertising Transparency
Advertisers across the industry are looking for ways to increase transparency in their digital campaigns. Blockchain appears to be a potential solution in this respect. Recently, Sky, O2, and Unilever have joined a blockchain pilot designed to boost digital advertising transparency.
UK Government Wants FCA Oversight on Crypto Investment Advertising
The UK Government has proposed that crypto asset promotions should fall under the scope of the Financial Conduct Authority’s existing oversight and does not require a whole new framework just for digital assets.
How Triffic is Gamifying Advertising for Local Businesses
Entering the world of cryptocurrency can be a daunting prospect for newcomers, with several practical and psychological barriers to overcome. Most people who’ve heard of Bitcoin are aware of its notorious volatility, and in some cases, of negative headlines associated with cryptocurrencies, such as the risk of hacks and losing private keys.
Facebook, Google, Twitter Face $600 Million Class Action Lawsuit Over Cryptocurrency Ad Ban
The trio of Facebook, Google and Twitter have been slammed by a $600 million class-action lawsuit by a group of companies and individuals backed by Sydney based JPB Liberty
Sui and Alkimi Revolutionize Onchain Advertising Ecosystem
Sui and Alkimi's partnership aims to transform the digital advertising landscape by bringing transparency, efficiency, and decentralization onchain, leveraging advanced blockchain technology.
Thailand Tightens Crypto Advertising Rules after Crypto Zipmex Bankrupted
Thailand has announced new measures to regulate cryptocurrency advertising in order to protect investors from being misled into buying risky crypto products.
Blockchain Based Ad Networks Represent the Future of Advertising
The crypto vertical is a highly converting arena for ad marketing networks. They heavily push crypto to their network of affiliates, taking on a variety of digital exchanges and wallets on the advertiser side of the equation.
News Industry Grapples with Financial Woes and AI Disruption
The news industry faces declining advertising revenue, declining subscriber growth, and AI-driven disruptions, necessitating strategic shifts and legal disputes to adapt to digital advertising trends.
US Supreme Court Steps In On Coinbase Customer Contract Dispute
The US Supreme Court is set to decide on a contract dispute between Coinbase and its customers, potentially impacting user agreement drafting and enforcement in the digital currency trading sector.
Foodpanda Goes Blockchain for Digital-Out-of-Home Advertising Enabled by the Zilliqa Blockchain
The aim of the new blockchain-enabled pilot has been identified as being present across offline moments when consumers make their decisions on food delivery.
Crypto Firms Spent Over $3B on Sports Ads, Research Shows
A study conducted by Safe Trafe Binary Options shows crypto firms are eyeing this sector to harness a new generation of investors, spending over $3 billion dollars this year alone.
Facebook Sues Bangkok 'LeadCloak' Software Developer Over Alleged Crypto Scams and Bogus COVID-19 Data
Facebook has sued a Bangkok software engineer whose firm offered software designed to bypass ad review systems and push deceptive ads to run on the media platform.